Meli is a B2B2C software platform that simplifies the process of creating itemized wills. It allows users to upload photos of sentimental belongings (we call them Pearls), attach notes & voice recordings, and will them to their loved ones. For businesses in the end-of-life planning sector, Meli provides a web-based platform to access and manage clients profiles.
Meet the Meli team...
Artemis has built several successful and innovative businesses in the CPG and Fine Art industries. As Founder/CEO of Greek Girls Rice Pudding, she accumulated over 10 years of experience with business strategy and sales.
Artemis Antippas
Founder
With extensive experience working in lead marketing and partnerships roles at Web3 tech startups, Amanda has a knack for developing thought leadership, brand strategy, and forging meaningful business partnerships.
Amanda Fetter
Co-Founder
Patrick is an experienced software engineer with a strong specialization in JavaScript. He has extensive experience with multiple frameworks across the full stack and Project Management skills that streamline efficiency.
Patrick (PJ) Brown
Head Engineer
Want to learn more?
Turn will creation into an accessible and emotionally fulfilling process for your clients.
Whether you're a financial advisor, wealth manager, or estate planning professional—Meli helps you go beyond documents.
Capture the full picture of your clients’ assets, simplify complex conversations, and deliver a more thoughtful, holistic planning experience.
Effortless client onboarding
Structured, usable data
Flexible pricing
Stand out in a crowded market
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Built by experts.
Designed for real-world complexity.
Meli combines expertise across estate planning, technology, and security to solve one of the most overlooked challenges in wealth management: understanding what clients actually own.
We don’t just build tools—we build alongside the professionals who use them.
Yes to Text Messages, No to Video: What Counts as a Will
About a dozen states recognize electronic wills, and legislation is pending in several others. The pros and cons of digitization in the legal field are vast. The Wall Steet Journal.